Leading Booky's Design Team
Leading Booky's Design Team
Leading Booky's Design Team
BOOKY DESIGN TEAM
Leading Design Across Multiple Product Initiatives
Leading Design Across Multiple Product Initiatives
Leading Design Across Multiple Product Initiatives
As the senior designer, I was responsible for overseeing design work across multiple product initiatives. Each designer owned their own projects, while I ensured that solutions met quality standards, aligned with business goals, and were delivered on time.
My role shifted from designing individual features to enabling the team to deliver successful outcomes at scale.
As the senior designer, I was responsible for overseeing design work across multiple product initiatives. Each designer owned their own projects, while I ensured that solutions met quality standards, aligned with business goals, and were delivered on time.
My role shifted from designing individual features to enabling the team to deliver successful outcomes at scale.
Role: Senior Product Designer
Team: 4 Product Designers
Duration: 2023–2026
MY RESPONSIBILITIES
Design Quality
Design Quality
Reviewed design work across all projects and provided feedback on:
Reviewed design work across all projects and provided feedback on:
User flows
User flows
UI stacks
UI stacks
Visual consistency
Visual consistency
Overall high-fidelity comprehensive mock-ups
Overall high-fidelity comprehensive mock-ups
Use of design system components
Use of design system components
Team Mentorship
Team Mentorship
Supported designers through:
Supported designers through:
Weekly design critiques
Weekly design critiques
UX problem-solving
UX problem-solving
Weekly design deliverables alignment
Weekly design deliverables alignment
1-on-1 meetings
1-on-1 meetings
Monthly performance review
Monthly performance review
Delivery Oversight
Delivery Oversight
Worked with product and engineering leads to:
Worked with product and engineering leads to:
Prioritize initiatives
Prioritize initiatives
Identify risks early
Identify risks early
Resolve blockers
Resolve blockers
Maintain delivery timelines
Maintain delivery timelines
TEAM PROJECTS
Selected Projects
Selected Projects
Booky Prime v0
Booky Prime v0
Designer: Mid-level Product Designer
Designer: Mid-level Product Designer
Year: 2024
Year: 2024
My Contributions
My Contributions
Provided direction on competitive research, helping the designer identify relevant benchmarks and best practices
Provided direction on competitive research, helping the designer identify relevant benchmarks and best practices
Led the information architecture
Led the information architecture
Guided and helped the designer with the overall userflow and high-fidelity mockups from start to finish
Guided and helped the designer with the overall userflow and high-fidelity mockups from start to finish
Helped present the designs to stakeholders
Helped present the designs to stakeholders
Reviewed and refined final UX recommendations
Reviewed and refined final UX recommendations
Ensured consistency with the visual and user experience
Ensured consistency with the visual and user experience
Ensured design solutions aligned with the design system, maintaining consistency and scalability across products.
Ensured design solutions aligned with the design system, maintaining consistency and scalability across products.
Seamless Claiming Flow
Seamless Claiming Flow
Designer: Mid-level Product Designer
Designer: Mid-level Product Designer
Year: 2025
Year: 2025
My Contributions
My Contributions
Established competitive research as a standard part of the team’s design process, helping designers make more informed product decisions
Established competitive research as a standard part of the team’s design process, helping designers make more informed product decisions
Reviewed the overall user experience
Reviewed the overall user experience
Ensured consistency with the visual and user experience
Ensured consistency with the visual and user experience
Ensured design solutions aligned with the design system, maintaining consistency and scalability across products.
Ensured design solutions aligned with the design system, maintaining consistency and scalability across products.
B2B Website
B2B Website
Designer: Mid-level Product Designer
Designer: Mid-level Product Designer
Year: 2025
Year: 2025
My Contributions
My Contributions
Established the project’s UI direction and provided ongoing guidance to ensure a cohesive final experience
Established the project’s UI direction and provided ongoing guidance to ensure a cohesive final experience
Reviewed the final UI design
Reviewed the final UI design
Ensured design solutions aligned with the design system, maintaining consistency and scalability across products.
Ensured design solutions aligned with the design system, maintaining consistency and scalability across products.
Ensured design deliverables were complete and consistent across desktop and mobile experiences.
Ensured design deliverables were complete and consistent across desktop and mobile experiences.
TAKEAWAYS
Outcome / Impact
Elevated Design Quality
Implemented regular design reviews and design system governance, resulting in more consistent, scalable, and production-ready solutions across multiple product initiatives.
Implemented regular design reviews and design system governance, resulting in more consistent, scalable, and production-ready solutions across multiple product initiatives.
Developed a Stronger Design Team
Mentored four designers through critiques, coaching, and performance reviews, enabling greater ownership, stronger UX thinking, and higher-quality deliverables. Two junior designers were promoted to mid-level designer roles during this period.
Mentored four designers through critiques, coaching, and performance reviews, enabling greater ownership, stronger UX thinking, and higher-quality deliverables. Two junior designers were promoted to mid-level designer roles during this period.
Improved Delivery Reliability
Partnered closely with product and engineering leads to identify risks early, remove blockers, and keep initiatives on track, ensuring timely delivery without compromising quality.
Partnered closely with product and engineering leads to identify risks early, remove blockers, and keep initiatives on track, ensuring timely delivery without compromising quality.
Learnings
Multiplying Impact Through Others
Multiplying Impact Through Others
The most valuable part of this role was multiplying impact through others. Rather than owning every screen, I focused on helping designers make stronger decisions, maintaining quality across initiatives, and ensuring the team consistently delivered effective solutions.
The most valuable part of this role was multiplying impact through others. Rather than owning every screen, I focused on helping designers make stronger decisions, maintaining quality across initiatives, and ensuring the team consistently delivered effective solutions.
Back to works
Let’s Connect
Got a
challenge?
COnnect with me
or contact me directly at
alipiotrisha@gmail.com
Let’s Connect
Got a
challenge?
COnnect with me
or contact me directly at
alipiotrisha@gmail.com
Let’s Connect
Got a
challenge?
COnnect with me
or contact me directly at
alipiotrisha@gmail.com